Client: DR. EMMA W. | NATUROPATHIC DOCTOR
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Dr. Emma W. is personable practitioner who provides empathetic care to patients who are in a vulnerable place.
The objective was to create a visual identity that represents Emma’s aesthetic and would attract ideal clients to book consistently with her.
A modern take on a marigold (which is a botanical used in most of the client’s remedies), was added to the logo to make it personal and unique.
A bold and unique colour palette was created—that was rich in earthy colours, so that the visuals would stand out in the wellness space amongst the traditional colours found in wellness practitioners branding.
Scope: Visual identity, business card design, product label design, social media assets, and web design /build.
Year: 2022
Section Styles full-width
Section Styles full-width
Brand Mark
Submark
Exploration of the letter form ‘E’ and ‘W’, transforming the shapes into an abstract marigold floral element.
Modern and professional business card design.
Social Media: Instagram Story Templates
Section Styles full width
Section Styles full-width